Quality nutrition.

We make superior animal nutrition products because our customers’ animals deserve only the best in nutrition. That is why it has never been our goal to be the biggest animal nutrition company, only to provide the best quality animal nutrition products in the regions we serve.

Service and Trust

Strong, long-lasting relationships are built on trust. That is how we have always operated. We believe in doing what is right for our customers and their animals. We believe in being honest, keeping our promises and treating our customers as friends.

Committed to Product Research and Training

We hold our products to the highest standards from start to finish. Our commitment begins with our animal nutritionists, who perfect our products through rigorous research. It continues at our Product Development Center — an 800-acre research facility, where we perform real-world product testing. And our quality products are manufactured and tested every day at our award-winning plants, which ensure that those products are consistent and safe.

Serving the markets we know best.

Our Kent products are primarily available throughout the Midwest, with some commercial products being sold in the East. Blue Seal products are only available throughout the Eastern U.S. at our stores, dealers, and retailers. Each brand is a respected leader in the markets it serves.

A message from our president.

Read the message

Living our values.

Our values are an essential part of our business and the way we deliver value to customers. There are five values that define the way we do business:

Honesty

We say what we will do, and we do what we say.

Quality

Quality is the center of what we stand for. We put it into every ton, every bag, and every product.

Safety

There is not a dollar of revenue that is worth putting any animal, customer, or employee in harm’s way.

Timeliness

We know the value of getting you the answers and the products you need when you need them.

Win/Win

Long-lasting relationships matter to us. That is why we always seek to do what is best for everyone — today, tomorrow, and in the future.

We stand by our 100 percent satisfaction guarantee. We always have.

Our Mission

We strive to be the most trusted and preeminent regionally focused animal nutrition company in the United States.

Kent Corporation

Kent Nutrition Group is a division of Kent Corporation, a family-owned American company with a history of innovation in animal nutrition. We’re dedicated to commercial producers, farming communities, and animal lovers. We are proud of our role in animal nutrition, and we work every day to enrich the lives of those who raise and care for animals.